How It Works

Behind the review

What actually happens after you submit

1

You submit your URL or file

Tell us what your site does, who it’s for, and what you most want us to look at — conversions, clarity, trust, or all of it. The more context you give, the sharper the feedback.

You do this
2

AI scans for issues automatically

Our AI runs an analysis pass, evaluating contrast ratios, heading hierarchy, CTA placement, visual clutter, page flow, and more. It also generates an attention heatmap to predict where users are most likely to focus. Together, these insights help identify opportunities in seconds — including issues a human might miss on a first pass.

Automated
3

A human reviewer goes through everything

An experienced reviewer reads the AI output, cross-checks it against your context, and adds their own observations — like whether your value prop is clear, whether the flow makes sense for your audience, and what competitors do better.

We do this
4

We prioritize and annotate

Not all issues are equal. The reviewer marks up screenshots, writes plain-English explanations for each finding, and ranks them so you know what to fix first vs. what’s a nice-to-have.

We do this
5

Your report arrives within 48 hours

You get a structured report by email — annotated screenshots, findings ranked by impact, and a clear action plan. No jargon, no vague suggestions.

You receive this

What’s in the report

Everything you get for $49

Annotated screenshots Every issue marked directly on your pages so you know exactly what we’re referring to
Attention heatmap See where users’ eyes land first — and whether that matches your intent
Prioritized action plan Quick wins vs. bigger fixes, ordered by impact so you know where to start
Competitive benchmark How your design stacks up against similar sites in your space

Generic vs. Feedback Guru

What good feedback actually looks like

Generic feedback
“Your CTA could be more prominent.”
“Consider improving your copy.”
“The layout feels a bit busy.”
No screenshots, no context, no priority
Feedback Guru report
“Your CTA ‘Learn More’ competes with ‘Get Started’ above the fold — consolidate to one action.”
“Your headline describes features, not outcomes. Reframe around what the user gains.”
“The pricing section has 6 line items before the price — move the price up.”
Annotated, ranked #1 priority, fix included

Common questions

Things people ask before ordering

Is this just AI output with a human stamp on it?
No. AI does an initial scan but the reviewer actively edits, removes false positives, and adds observations the AI doesn’t catch — like whether your positioning makes sense for your market, or whether your social proof is credible. The final report reflects human judgment, not just pattern matching.
What if my site is still in progress?
That’s actually a great time to get feedback — before you’ve locked in decisions. You can submit a staging URL, a Figma link, or uploaded screenshots. Just tell us the stage you’re at and we’ll frame the feedback accordingly.
Will you understand my industry or niche?
The submission form asks about your audience, goals, and competitors. Reviewers use this to benchmark against relevant comparators — not just general best practices. The more context you give, the more relevant the feedback.
What if I disagree with the feedback?
Good feedback should provoke thought, not just agreement. If something doesn’t land, you can reply to the report email and the reviewer will clarify their reasoning. And if you’re genuinely unsatisfied, there’s a full money-back guarantee — no questions asked.
How is this different from the free scan?
The free scan gives you a handful of automated observations — enough to know issues exist. The $49 Expert Review is the full treatment: human validation, annotated screenshots, attention heatmap, competitive benchmarking, and a prioritized plan. It’s the difference between a symptom list and a diagnosis.

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